Adobe Illustrator
Brand Strategy & Identity
USA’s Top Brand Strategy & Identity Agency Delivering Proven Results
With over 150+ brand strategy projects delivered across 12+ industries, we’re recognized as one of the best brand consultants for businesses in the UAE. As a trusted brand identity agency in USA, we specialize in brand strategy and identity development, positioning you for lasting success. Backed by a 98% client retention rate, our brand identity experts and marketing consultants design tailored strategies that drive measurable impact across every touchpoint.
Futures With Branding Strategy & Identity Services
Strategic Brand Positioning & Narrative Development
At Next Gen Web Builders, we assisted more than 120+ brands restate their positioning and take storytelling to the next level across 15 industries. The data-driven approach reveals a market gap and refines your value propositions, and creates a coherent brand narrative. The result? A more vivid memory, increased interaction, and a 35 percent increase in brand preference even in the first 6 months.
Comprehensive Brand Guidelines & Verbal Identity
We have created more than 100 brand reference systems within our team, guiding to a similar message on platforms and partners. We develop a verbal identity, everything from the use of logos to the tone of voice that fits the personality of your brand. A 40 percent decrease in off-brand communication and better team alignment due to campaigns has been witnessed by the clients.
Audience Segmentation & Persona Development
We are plotted and created over 300+ customer personas based on behavioural, psychographic, and demographic data in real time. With our segmentation strategies, we have the opportunity to send a personalized message that can increase customer engagement by up to 45%. Irrespective of whether you are B2B or B2C, our persona models will assist you in narrowing the targeting, pushing through conversions, and minimizing the cost of acquiring customers.
Brand Architecture & Portfolio Strategy
With 70+ brand portfolios, we have developed architecture models that simplify the offerings and increase the clarity. In either consolidation or expansion, our strategies eliminate brand confusion and foster customer market confidence. According to the clients, the cross-selling opportunity is increased by 20% and brand scalability towards new products and sub-brands is much easier.
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Purpose-Driven Vision, Mission & Values Crafting
We have enabled the workshops through 90+ organizations, resulting in some strong, purpose-driven frameworks. These well-spelled vision, mission, and values statements have led to an increase in employee engagement of up to 50 %and brand advocacy. We emotionally engage our purpose to the world and make an impression-where long-term brand loyalty begins.
Partners & Recognition
Our Work
10+ Years Exp but Countless Innovations
Digital Uplift for DIFC
By utilizing our 10+ years of experience, we developed DIFC’s portal with a sleek design and seamless UX, enabling quick hassle free management and operations. As a result, they got 20% higher conversions, 100% more security with Mysql and Azure, 94% responsive proved to be a powerful portal for one of the world’s top-rated financing platform.
75
%
increase in online interaction and service accessibility.
Engineered DP World for Global Reach
Our team of 50+ web development experts partnered with the DP World to engineer a high-performance, customer-focused website. Built with high speed, UX, and security in mind, the platform achieved 98% speed optimization, 27% bounce rate, 67% user engagement, and 100% security, making it a digital gateway for international clients.
120
%
A surge in website visitors during key events.
Sephora – Beauty brand, Powered by Tech
Our team of web designers and developers created a sleek, user-centric eCommerce experience for Sephora Squad. With all the efforts we ensured a 98% mobile-optimized interface, 85% user engagement, a 36% rise in organic traffic, and 100% secure browsing. This didn’t only delivered a new standard in beauty shopping, built on performance and trust.
110
%
increase in online shopping and retail inquiries.
Seamless User Experience for University of Sharjah
We crafted a high-performance, interactive website for UoS —blending sleek design with flawless functionality. Backed by 10+ years of experience, our team delivered 93% speed optimization, 82% user engagement, 13% conversion rate, and a reduced 24% bounce rate—elevating University of Sharjah’s digital user journey.
103
%
boost in customer engagement and user journey.
ADIB : Optimized for Public Trust
Next Gen Web Builders developed a high-performance site for ADIB, combining intuitive UX with secure architecture. Designed to guide users through processes of ease, the platform achieved 92% engagement, 54% organic traffic growth, 30% bounce rate, and 100% security, redefining digital access to public services.
95
%
A increase in website traffic across experiences.
USA Investment – Powering Secure Digital Payments
Our experts build a scalable, encryption-first platform for USA Investment, tailored to the demands of modern digital transactions. With our years of experience in responsive frameworks and secure payment protocols, we achieved 100% security, 98% responsiveness, 82% user engagement, and a 9% conversion rate—driving trust and seamless fintech adoption.
130
%
A rise in transaction increase via the website.
Real Estate App for Success of GJ Properties
We built a mobile app for GJ Properties, blending tradition with Cognitive Design. With AI-Enhanced Multilingual Support, Smart Design, and Predictive UX, we achieved a 95% rise in organic traffic, 92% more conversions, and better CTR—powered by No-Code AI Builders, AI-Driven A/B Testing, and Automated Layout Generation.
95
%
95% increase in customer engagement with the new mobile app experience.
Redefined Event Experiences for FDI Sharjah
For the Sharjah FDI Forum, we crafted an active mobile app using AI-Generated Layouts, Smart, and Predictive UX. With AI-Enhanced Multilingual Support and Behavioral AI Analytics, we drove a 108% boost in participation.This turned engagement into an immersive, intelligent, and future-ready experience for FDI app.
108
%
108% surge in event participation through a digital-first mobile platform.
Jino – A Leap for Automotive
Our team of 30+ mobile app developers created a mobile app that empowers them to provide a one-stop solution for car services. With our futuristic approach – we made 120% increase in daily transactions with an attractive and secure mobile payment interface.
120
%
120% increase in daily transactions with an attractive mobile payment interface.
Retention Orientated – Injazat
For Injazat, we built a responsive mobile app using user-friendly design, responsive design, and cognitive app design. By integrating behavioral AI analytics and predictive ux, we achieved a 97% increase in customer retention—delivering fluid, intuitive, and AI-powered digital journeys.
97
%
97% Rise in customer retention is achieved by seamless app experiences.
Shafi - Simplified Healthcare Access
Our team of expert developers, developed a mobile app for Shafi that simplifies digital healthcare and improves patient access. With a clean interface and seamless performance, it empowers users to manage health easily. As the result, we saw a 105% increase in downloads, driven by intuitive design and smart integration of essential features.
105
%
105% increase in app downloads through advanced mobile health integration.
Smart Mobility for TankBay
We built a tailored mobile app for TankBay, delivering a rich, intuitive user experience for the energy sector. With the responsive app design and smart features streamlined operations and engagement—leading to a 112% surge in business growth through enhanced accessibility and innovation in the digital energy landscape.
112
%
112% growth in business due to our innovative mobile apps.
Fajar Interiors – Maximized their Presence
With our services, Fajar Interiors gained a stronger digital presence. This strategy led to a 100% increase in brand awareness across social media platforms, helping them connect with a wider audience and amplify their recognition in the interior design industry.
100
%
100% increase in brand awareness across social media platforms.
L'atelier Tutu – Marketed their Dancewear Brand
Our services helped L'atelier Tutu become a top dancewear online shop in the UAE. With enhanced digital strategies, they saw a 103% increase in leads, driving more interest in their exclusive collections and elevating their position in the competitive market.
99
%
103% increase in leads across exclusive collections.
Pharma Health – Strengthening Customer
Our services boosted Pharma Health's online visibility, focusing on their customer-centric products. This approach resulted in a remarkable 99% growth in social media followers and increased audience engagement, solidifying their presence in the health and wellness space.
83
%
99% growth in social media followers and audience interactions.
DLC Real Estate – Luxury Properties
Our services empowered DLC Real Estate to thrive in the competitive luxury property market. With targeted strategies, they saw a 103% increase in qualified social media inquiries from real estate investors, enhancing their brand presence and attracting more potential clients.
103
%
103% growth in qualified social media inquiries from real estate investors.
Royal Contracts Investments – Maximizing Exposure
Through our services, Royal Contracts Investments effectively showcased their lucrative investment opportunities. This strategic approach led to heightened brand visibility, generating a notable increase in engagement and attracting a wider audience, ultimately driving more interest in their investment options.
103
%
83% increase in social media visibility and investor engagement.
Founoun Art – Amplifying Islamic Art
Our services showcased the intricate beauty of Founoun Art’s Islamic creations. This digital strategy resulted in a 103% increase in social media impressions and shares, bringing their art to a broader audience and strengthening their online presence within the global art community.
103
%
103% increase in social media impressions and shares for their art.
Fajr Interiors – Turned Clicks Into Clients
Our data-driven PPC strategy elevated Fajr Interiors’ online presence, resulting in a 56% surge in traffic and high-converting leads. By targeting the right audience at the right time, we helped the brand gain stronger word-of-mouth traction in the interior design space.
56
%
increase in website traffic and lead.
GJ Properties – Smart PPC
We powered GJ Properties’ digital visibility through precision-driven PPC campaigns. The result? A 78% boost in website traffic from the right audience—bringing more eyes to listings and more leads to the table.
78
%
increase in website traffic of potential audience.
Capital Health Screening – Drived Awareness
With targeted PPC strategies, we elevated Capital Health Screening’s visibility across search platforms. The outcome was a 61% surge in website traffic, strengthening brand recognition and attracting more health-conscious users to their services.
61
%
increase in website traffic with brand awareness.
Repair Plus – Delivered Value
Through strategic PPC campaigns, we helped Repair Plus attract cost-efficient, high-quality leads. This resulted in a 49% boost in website traffic, engaging users actively searching for reliable repair solutions.
49
%
increase in website traffic across experiences.
RH Realty– Your Piece of USA
With our targeted PPC strategies, Roots Heritage positioned itself as the go-to destination for USA’s unique offerings—resulting in a 65% increase in leads and stronger brand awareness across its niche audience.
65
%
increase in website leads and brand awareness.
RTS – Global Reach with PPC
Our PPC services helped RTS amplify its global presence by effectively promoting its business solutions. This resulted in an 82% increase in brand awareness and greater audience engagement worldwide, positioning RTS as a leader in offering innovative solutions across international markets.
82
%
increase in brand awareness and wagon.
Sharjah Investment Forum – Branding through Print
We managed all print materials for the Sharjah Investment Forum, including brochures, banners, and flyers, ensuring flawless execution. Our error-free and impactful designs enhanced their branding, effectively communicating their message and amplifying their presence at the event. The result: 100% satisfaction and increased engagement.
100
%
error-free and influencing material to boost their branding effects.
Sharjah FDI Forum – Impact with Print Solutions
We provided premium printing services, including handouts, flyers, and stage backdrops, specifically designed for Sharjah’s leading FDI-focused event. Our influential brochures contributed to a 95% boost in brand presence, ensuring maximum impact and effective communication throughout the event.
95
%
boost in brand presence through influential brochures.
Refine USA – Brand Presence with Collaterals
We created sleek, polished printed marketing materials, including catalogs and business cards, to enhance Refine USA's business image. Our visually stunning prints led to a 90% increase in brand awareness, ensuring a strong, lasting impression on their target audience.
90
%
increase in brand awareness with visually stunning prints.
Shurooq – Custom Print Solutions
We crafted tailored print materials, including annual reports and brochures, to help Shurooq unlock new opportunities in the MENA region. Our professional designs resulted in an 85% boost in engagement, effectively showcasing their innovative ideas and enhancing business outreach.
85
%
enhanced engagement with professionally designed and printed materials.
Kamdaar – Innovative Print Solutions
We designed and printed standout packaging, labels, and branded stationery to enhance Kamdaar's market presence. With that a 70% increase in brand image, driven by high-quality product brochures and flyers that resonated with their audience.
70
%
increase in brand image via quality product brochures and flyers.
Global Catering – 2x CX with Custom Prints
We crafted eye-catching menu cards, promotional flyers, and branded packaging to enhanced Global Catering’s customer experience. These tailored print materials helped enhance their brand image and engage customers more effectively, leaving a lasting impression.
108
%
increase in customer interaction through print services.
Masdar. ae
Team of 30+ specialists, provided Masdar with the organic search services that enable them as a key enabler of the UAE’s net-zero vision. With our proactive and futuristic approach, they surpassed 105% increase in website traffic.
105
%
105% increase in website traffic across experiences.
Capital Health Screening - Better Experience
Capital Health Screening opted for our services, and our team of experts helped them to reshape their healthcare digital footprint. Our expert took the charge and made possibilities to increase 98% online appointment booking.
98
%
98% increase in online appointment bookings.
SERP Visibility for GJ Properties
We helped GJ Properties grow its online presence with smart, focused visibility. By improving visibility and user engagement, they saw 31% more impressions, a 4% boost in CTR, 95% more organic traffic, and 92% more conversions, proving the right strategy makes a real difference.
110
%
110% increase in lead generation.
Canadian Medical Center - CMC
We helped CMC stronger online visibility in the healthcare sector through our advanced strategies. With smarter keyword targeting, content optimization, and technical enhancements, they experienced a 120% increase in organic traffic—connecting more patients to digital care and building trust through relevant, easily accessible healthcare information.
120
%
120% surge in organic search traffic.
GBM - Future-Ready Tech and Presence
We positioned GBM as a go-to name for future-ready tech through our tailored strategies. By optimizing their site structure, refining content, and aligning with user intent, we drove a 115% boost in search rankings—making them more discoverable to tech-driven audiences seeking innovative digital solutions.
115
%
115% improvement in website search ranking.
Aura Curtain - Positioned as Premium Brand
Through refined strategies, we helped Aura Curtain shine as a premium home décor brand. By targeting high-intent keywords and enhancing on-site experience, we achieved an 87% increase in qualified website visits—attracting style-conscious homeowners actively seeking luxury interior solutions.
87
%
increase in targeted website visits.
Dominic & Partners - Logo Design That Elevates
With over 10+ years of branding experience, we transformed Dominic & Partners’ outdated identity into a clean, modern logo that reflects their professional legal stature. The thoughtful design helped sharpen brand recall and establish a stronger market presence with a competitive edge.
100
%
increase in brand visibility and positive client feedback on the launch.
FGA - Branding That Connects
Relying on a decade of design expertise, we patiently worked through four revisions to deliver a bold, professional logo that aligned with First Growth Agency’s vision. At last, this new identity (Logo) sharpened their brand image across digital and social platforms.
35
%
increase in client engagement and social traction after launch.
DXB - Real Estate Branding That Works
Using our 10+ years of strategic branding experience, we created a clean and impactful logo for Property Investment DXB. The new visual identity made their brand more memorable and accessible to clients in the competitive real estate space.
50
%
increase in branded email open rates and improved brand recall.
Branding That Wins Investor Heart
With our branding expertise, we delivered a pitch-ready logo that finally felt aligned with RC Investment’s values and investor-centric mission. The collaborative process ensured a brand identity that resonated deeply with stakeholders.
40
%
boost in pitch deck success rate within one quarter.
Bold Branding for Roots Heritage
With over a decade of logo design experience, we helped Roots Heritage stand out in a saturated market. The final logo blended professionalism with brand authenticity, leading to a 100% stronger presence in their niche.
28
%
rise in lead conversions within just two months of relaunch.
End-to-End Branding Strategy & Identity Tools We Trust
At Next Gen Web Builders, we are experts in highly innovative and advanced branding strategy & identity technology, built exclusively around your business vision.
Adobe InDesign
Figma
Semrush
Notion
Semrush
Typeform
Lucidchart
Trello
Adobe Photoshop
Slack
Canva (Pro)
Airtable
Grammarly Business
FigJam
SurveyMonkey
Behance
Looka
ChatGPT (OpenAI)
Adobe Illustrator
Adobe InDesign
Figma
Semrush
Notion
Semrush
Typeform
Lucidchart
Trello
Adobe Photoshop
Slack
Canva (Pro)
Airtable
Grammarly Business
FigJam
SurveyMonkey
Behance
Looka
ChatGPT (OpenAI)
Adobe Illustrator
Adobe InDesign
Figma
Semrush
Notion
Semrush
Typeform
Lucidchart
Trello
Adobe Photoshop
Slack
Canva (Pro)
Airtable
Grammarly Business
FigJam
SurveyMonkey
Behance
Looka
ChatGPT (OpenAI)
What Stands Us As No.1?
Branding Experts You May Trust
As well as being professional brand identity strategists of USA, we also provide strategic partnerships that are long-lasting in the influence of brands. Our team has overseen track records of over 150 brand transformations across startups and established brands. At Next Gen Web Builders, our client retention abilities stand at 98%, and this introduces the idea of global thinking to regional issues. Locate a brand program consultant/ agency capable of producing.
Results-Oriented Positioning
Your marketplace is already saturated, and we will ensure that you do not get drowned. Our brand strategy consultants employ unparalleled insight and epic perception to work out your location and story. The customers experience quantifiable increases in preference and retention. We will assist you in coming up with custom strategic interventions that will resonate and win using persona-based positioning and messaging.
One Voice,Brand Worldwide
Confusing branding is the murderer of trust. Being a brand identity agency, we make brand guidelines in a formal way that encompasses all elements: typography, tone, imagery, and voice. Our systems assist internal and external teams in using the same language. Your brand identity appears everywhere, everything with us; that is what the top brand strategy firms are capable of doing.
Engaging Insights
There is a human and data-driven aspect to how we go about audience segmentation and persona development. We profile the desires, pain points, and behavior of your audience and make your brand directly refer to their needs. We guarantee the landing, connecting, and conversion of your message, as brand management consultants. This is heart-focused, not-so-hard-hitting, but measurable ROI targeting.
Scalable Brand Architecture
Messy brands confuse customers and get mixed up. Our brand strategy organization proposes a transparent and expandable brand architecture so that your consumer understands what you have. Apparently, whether you are combining sub-brands or introducing a new line, we design structures that boost clarity, loyalty, and chances to cross-sell. We make structure feel so easy, so and yet purposeful in strategy.
Purpose-Driven Brand Fundamentals
The Purpose is not fluff; it is your DNA. At Next Gen Web Builders, we show you how to build purpose-driven vision, mission, and values that drive strategy, team motivation, and customers. We have more than 90 successful brand foundations developed, and we make brands lead with meaning. And that is why we are the most appropriate brand consultants to those businesses that are willing to grow with a purpose.
You Deserve USA’s Best brand strategy and identity
Next Gen Web Builders is a leading brand strategy and identity agency in USA, with over 150+ successful branding projects delivered across 12+ industries. Our team of expert brand strategists and marketing consultants blends data-driven strategy with bold creativity to shape brands that connect, convert, and endure.
From startups to enterprise-level organizations, we’ve helped clients increase brand preference by up to 35% and achieve 98% client retention. Whether you need brand architecture, verbal identity, or complete brand strategy and development, we design tailored strategies that reflect your vision and set you apart in USA’s highly competitive market
265 +
Happy Clients
325 +
Projects Completed
20 +
Years of Experience
Our Process
Streamlined Branding & Identity Approach
At Next Gen Web Builders, our approach is narrowed down to an effective joint procedure to create a purposeful brand identity. An open dialogue and constant feedback enable our team to make sure that all the details support your business strategies and help to tell your story clearly and consistently.
Research & Discovery
Understanding objectives
Brainstorming
Analyzing Customer preferences
Market Research
Strategy Development
Defining brand identity
Brand Positioning
Selecting Visual Style
Establishing Consistent Guidelines
Determining Brand Translation
Design & Creation
Refining Visual Assets
Developing Designs
Considering Visual Impact
Maintaining Visual Consistency
Implementation & Activation
Applying Brand Elements
Ensuring brand alignment
Producing Physical Material
Gathering Feedback
Reviewing & Updating Materials
We Help A Diverse Clientele Result-Driven Sitecore Development
Government
We have assisted many UAE government authorities with branding and identity strategies.
Our Services include
Web Design & Development, Mobile App Development, Digital Marketing, SEO, Social Media Marketing, ERP Software Solutions.
10 +
Years of experience in the government sectors.
65 +
Clients across various government sectors.
See Case Studies
Home & Living
Being a branding & identity agency in USA,we promote home decor brands.
Our Services include
Web Design & Development, Mobile App Development, Digital Marketing, SEO, Social Media Marketing, ERP Software Solutions.
10 +
Years of experience in the home & living industry.
45 +
Clients across various home & living sectors.
See Case Studies
Food and beverages
Being a branding & identity development company in USA,we have worked with a number of food and beverage companies.
Our Services include
Web Design & Development, Mobile App Development, Digital Marketing, SEO, Social Media Marketing, ERP Software Solutions.
10 +
Years of experience in the food and drink industry.
30 +
Clients across various food and drink industry.
See Case Studies
Real Estate
With our brand strategy services, we have worked with well-known real estate brands.
Our Services include
Web Design & Development, Mobile App Development, Digital Marketing, SEO, Social Media Marketing, ERP Software Solutions.
10 +
Years of experience in the real estate industry.
46 +
Clients across various real estate sectors.
See Case Studies
Corporate
We have helped a number of corporate businesses with brand strategy and development services.
Our Services include
Web Design & Development, Mobile App Development, Digital Marketing, SEO, Social Media Marketing, ERP Software Solutions.
10 +
Years of experience in the corporate businesses industry.
86 +
Clients across various corporate businesses sectors.
See Case Studies
Our Client Testimonials
What Our Clients Are Saying About Us
Our Blog
What’s Happening in The Industry?
FAQs
All Your Queries in One Space
We have listed all your concerns about the Branding Strategy & Identity Services that you might have in mind.
What are the reasons you should use Next Gen Web Builders as your brand identity agency in USA?
We are one of the leading brand identity agencies in USA, and we have been trusted by more than 150+ brands. We develop a strong identity, both strategic and courageous, which generates results in any industry as USA brand identity consultants.
What can you offer as part of a brand strategy in USA, UAE?
Our brand strategy solutions in USA, UAE, include positioning, architecture, messaging, tone, and identity systems (long-term brand consequences and development).
What is the process of your brand strategy and identity development services?
We provide brand strategy and identity creation arrived at by research, which unites purpose, audience, and imagery into one coherent brand system, expanding easily as your company grows.
What is the reason to employ a brand strategy consultant/agency?
By contracting a brand strategy consultant/agency, you get access to brand strategy expertise, external thinking, and the tested methodology, in the form of brand strategists & marketing consultants you can rely on.
So, what is special about your brand strategy consulting?
Across the spectrum of result-oriented brand strategy consulting firms, we are in it to create custom design strategies- no scripts, just audacious, research-based branding that is based on what you want to achieve.
Is there an industry in which your services are inappropriate?
Yes. We are among the finest agencies to consult businesses on branding, and we cut our teeth in the fields of tech, real estate, healthcare, and luxury as we approached each respective market with a viable strategy
Is your brand management consulting long-term?
We do. The services of our brand management consultants are characterized by continuous rechecking, updating, and assistance in such a way that our audit can help you to keep your brand strategy in USA at the same level and very successful.
Catch the Success
Make Your Business Stand Out with Our Experts
Client satisfaction is one of our top priorities. At Next Gen Web Builders, our consistency, dedication towards work, and constant innovation have won us several accolades in the last decade.
Hire web designers and web developers in USA from Next Gen Web Builders to build highly responsive, scalable, and robust web applications with a touch of finesse.
