Royal Technology Solutions (RTS) has been committed to continually improving end-user satisfaction. Now, the majority of online experiences begin with a simple search in the search engine, and Next Gen Web Builders developed an effective PPC campaign for RTS to expand its digital footprint in the IT solutions industry.
Industry
IT Solutions
Technologies
PPC
Launched
2024
Country
UAE
About The Project
Improving Digital Agility Via Our Seamless Integrations
RTS aims to be recognized and valued as a leader in IT Industry by serving customers by utilizing information technology (IT) to meet client expectations and the company's business objectives.
Overview
Royal Technology Solutions has been providing comprehensive technology solutions for businesses across the world. Their team of professionals work on a client-first model and strives to deliver creative, custom, comprehensive and cutting-edge solutions as per the needs and expectations of our clients. But their PPC marketing lacked targeted strategies of a leading IT solutions brand which could maximize its online visibility. They reached out Next Gen Web Builders and wanted them enhance their digital visibility and attract more businesses seeking tech and IT infrastructure solutions through search engines. This resulted in more visibility across search engines and garnered immediate results.
Our Challenges
What were the Challenges in Developing Royal technology Solutions (RTS) PPC Strategy?
Precise Audience Targeting
RTS needed to ensure that ads were shown to the most relevant audience to optimize engagement and Next Gen Web Builders identified and targeted the key demographics that would benefit the most from its services.
Budget Management
It was essential to keep costs within budget while maximizing reach and impact. That’s why Next Gen Web Builders focused on using PPC strategies that allowed for budget control, ensuring they only paid for clicks, maximizing the ad campaign’s effectiveness.
Increasing Ad Relevance
For RTS, it was crucial that ads resonated with potential customers. Next Gen Web Builders refined ad copy and visuals to align with RTS’ services, helping capture user interest and drive conversions.
Performance Tracking
To achieve measurable success, tracking ad performance was crucial and Next Gen Web Builders implemented advanced tracking systems to monitor keyword performance and refine campaigns in real-time, based on actionable insights.
Solutions
The Results
Next Gen Web Builders developed PPC strategies which increased RTS’ visibility via search engines, raised its brand equity and attracted a large audience by tracking keyword performance. Next Gen Web Builders’s PPC experts developed customized PPC campaigns that could control ad budgets and ensuring real time performance monitoring which successfully increased RTS’ awareness and driving targeted traffic to their website.
Increase brand visibility
Attracted larger audience
Tracked keyword performance
Controlled ad budgets
Real-time monitoring
Increased brand awareness
Results
Active Users by 2024
0%
Growth Rate on yearly Basis
0%
Increased SEM Sales
0%
Keyword Ranking
0%
