Design Brief
An Identity that Foster Growth
First Growth Agency was looking for a logo that holds an innovative and result-driven approach for digital marketing, aiming to create an impactful yet clean visual identity that can be used across all the branding platforms.
Concept Development
Symbolism and Concept Ideation
After a detailed consultation, our team of experts came up with the concept of continuous progress and strategic direction. The “G” in Growth was made with a unique arrow icon, presenting success and movement.
This subtle yet strong addition shows the First Growth’s commitment to helping businesses to scale and evolving through careful refinement to maintain a minimalist yet striking aesthetic.
Typography and Colors
Identity with a Bold and Energetic Palette
To create a standing brand identity, our team of logo designers utilized a different strategy to meet the aesthetics and boost credibility. Our team decided to stick to “The Future” font as both primary and secondary font, creating a clean, modern appeal and ensuring clarity and professionalism across all branding materials.
For the color palette, we trusted Green (#0AD82) to present vitality, growth, and success, with a complementary shade of white (#FFFFFF), and black (#000000) enhance contrast and elegance, reinforcing a timeless and authoritative brand presence.
#01E14B
#FFFFFF
#000000
Primary Font
The Future
Aa, Bb, Cc, Dd, Ee, Ff, Gg, Hh, Ii, Jj, Kk, Ll, Mm, Nn, Oo, Pp, Qq, Rr, Ss, Tt, Uu, Vv, Ww, Xx, Yy, Zz
